Google Analytics is a free tool that tracks each little interaction that your visitors have with your website. In fact it’s the standard measurement tool for around 50 million websites across the world. In it’s most basic form people use Google Analytics to answer the question “how many people visited my website” but you can […]
Category: Analytics
Filter bots from Google Analytics
#AskCaolan – Episode 02 – How do I filter bots and spammers from my Google Analytics? This week’s question comes from Sarah Simpson, a jeweller in regional Victoria, who use Google Analytics to track her website traffic. In this episode I discuss two ways you can easily filter referral spam from your Analytics. Firstly I show you […]
10 Reasons Your Business Needs a Google Account
Google is everywhere – True. Everyone uses Google – Not true. But even so, the statistics are pretty staggering. By the middle of 2014 67.5% of web searches and 87.1% of mobile searches in the US were via Google. In total Google served 11.9billion search results per month during that period. While not ‘everyone’ uses […]
Use search as your inbuilt listening tool
If you’re like most businesses you have a little search box in the top right of your website. And if you’re like most businesses you are missing out on one of the best survey tools that you have on your website by not paying attention to it. I want you to change your thinking right […]