We live in a busy world, we’re barraged by 1,000s of marketing messages each day, and our attention span is officially less than a goldfish. It’s no surprise that there is such a global obsession with “productivity”. But my motto is that ‘productivity is less about doing more things, and more about doing the right […]
2017 One Page Strategic Plan Each year I sit down in December and prepare my year ahead – and a big part of this was preparing my 2017 one page Strategic Plan for Regional Business Toolkit. Why plan? Benjamin Franklin is touted to have said “By failing to prepare, you are preparing to fail.” Without a roadmap, […]
If you’re like most people the keys to your business are stored online. Bank accounts, employee details, supplier contracts, vehicle information and so much more. If you’re still like most people the passwords that protect these records are OK at best. In fact according to TeleSign 73% of adults use the ONE password for multiple websites […]
Watch out! I’m an “email destroyer” according to this fun and enlightening quiz by Hubspot. In fact I’ll admit that I chuckled a little when I read my definition as someone with an “undeniable love for tools that help them email like a machine, they try to avoid sounding like one.” Sounds about right to me. […]
Google is everywhere – True. Everyone uses Google – Not true. But even so, the statistics are pretty staggering. By the middle of 2014 67.5% of web searches and 87.1% of mobile searches in the US were via Google. In total Google served 11.9billion search results per month during that period. While not ‘everyone’ uses […]
Does thinking about how to respond to online comments make you anxious? Are you worried about saying the wrong thing and inciting a small rebellion online? Can you picture a horde of virtual townsfolk brandishing pitchforks and waiting with baited breath for your reply? If that sounds like you you’re not alone. In this article […]
Are your photos so large you need to email them one at a time? Do you have pictures that seem to take ages to load on your website? Are you struggling to fit your image library on a single hard drive or even your server? These issues are becoming more and more common with the […]
Ever wondered how other people always seem to have amazing graphics on their social media pages? Are you disappointed with the blurry photo and text box that you spent ages on in Paint (or some other free graphics tool on your computer). Maybe you’ve been avoiding putting images up at all because they’re just in the […]
Cloud storage isn’t a new phenomenon. In fact it’s been around for years and years (which is a long time given the rapid pace that technology evolves). However, the pure accessibility of cloud storage right now is so much better than it was even a few years ago. Below are five reasons that you should […]
If you’ve ever done a search for a local business on Google you’ve likely seen a small map with several listed companies within your search results. My quick search for butcher in Bendigo brought up the following image. Every one of those orange upside-down tears, or pins, are a Google Local Listing. Let me tell […]
ESTABLISHED IN 2014 | SMALL BUSINESS AND COMMUNITY ORGANISATION SPECIALIST | VICTORIAN OWNED AND OPERATED
Caolan O'Connor is a digital coach and WordPress developer who loves helping regional business owners connect the tools and connect the dots to scale their business, their productivity and their online brand.