Regional Business Toolkit Articles

Want to dive deep in some of my best tools, tactics and strategies? Read on.

LastPass How to implement a password manager in your business

LastPass: How to implement a password manager in your business

If you're like most people the keys to your business are stored online. Bank accounts, employee details, supplier contracts, vehicle...
10 predictions for regional business in 2017

10 Predictions for Regional Business in 2017

I love looking for patterns. Perhaps it's the math geek in me. But sometimes looking at the world around me...
How To Use Pokemon Go for Local Business

Pokemon Go for Local Business

Your Facebook newsfeed has probably blown up this week with references to Pokémon GO. You've likely already had a conversation...
RBT_7WaysGrowFBPage

7 Ways to Grow Your Facebook Page

Someone asked me today "how do I get more likes on my Facebook Page?" In fact it's a pretty common...
7 Habits of Highly Engaging Facebook posts

7 Habits of Highly Engaging Facebook Posts

Marketo published an eBook called Contagious Content: What People Share On Facebook and Why They Share It. It contained 35pages of...
RBT_AskCaolan_FilterAnalytics

Filter bots from Google Analytics

#AskCaolan - Episode 02 -  How do I filter bots and spammers from my Google Analytics? This week's question comes...
7 Traits needed for an effective personal brand

7 traits needed for an effective personal brand

Why is your online brand important? At the end of the day people buy things from other people! And the...
RBT_AskCaolan_TrackGmail

Gmail tracking

#AskCaolan - Episode 01 -  Is there a way of tracking in Gmail if an email or email attachment has...
RBT_emailpersonality

What Email Personality Are You?

Watch out! I'm an "email destroyer" according to this fun and enlightening quiz by Hubspot. In fact I'll admit that...
10 Reasons your business needs a google account

10 Reasons Your Business Needs a Google Account

Google is everywhere - True. Everyone uses Google - Not true. But even so, the statistics are pretty staggering.  By...
Business Citations

Exploring Citations

Which and why citations are important to the success of your local business. We want to people to find our...
All you ever wanted to know about responding to online comments

All you ever wanted to know about responding to online comments

Does thinking about how to respond to online comments make you anxious? Are you worried about saying the wrong thing...

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